Marketing

New-age marketing is about building around consumer needs, and personalization is now key to generating the desired ROI for your marketing efforts. Explore articles that dig deep into helping you understand the customer thought process, and how you can implement or transform to hyper-personal strategies.

Latest Shots

21 Product Marketing Ideas to Drive Conversions and Engagement 

Product marketing has become the cornerstone of success in the growing e-commerce and digital entrepreneurship world. In the era of competition, standing out is not just an...

Explore 20 Innovative Marketing Ideas to Elevate Your Brand

While digital marketing was once a new concept, it has become a standard practice across most industries. However, it can be hard to generate creative marketing ideas in an...

A Step-by-Step Guide to Creating Innovative Campaign Ideas 

Marketing success depends, to some extent, on creative strengths. Even if your project has better logic, a more competitive price, and a longer track record than your close...

What are the Key Features of Marketing? 

Effective marketing is the compass guiding organizations toward success in the dynamic business world. You need a plan to stand out and reach your target audience beyond si...

Discover the Future of Conversational AI with Google’s Gemini Chatbot 

In the ever-evolving AI war between Google, Microsoft, OpenAI, and others, Google's Gemini AI now emerges to be at the top that transcends traditional boundaries. Launched ...