LOLLIPOP announces user-centric features to its Decentralised Finance

LOLLIPOP announces user-centric features to its Decentralised Finance

LOLLIPOP, a non-profit decentralised autonomous organisation aimed at creating a more accessible and seamless environment for all users to utilise these NFT markets, announced its plans to introduce more user-centric features to its Decentralised Finance (DeFi).

Since the rise of blockchain technology and NFT, several players have entered the market to earn monetary and financial gains. This prominent attitude has rendered user experience and innovation secondary. Now with the industry facing a period of change, it is clear that technologies like blockchain, DeFi, and smart contracts will bring unprecedented developments to Web3.

Focus on users

Cumbersome registration and transaction fees have always been one of the main barriers general users face using crypto products. LOLLIPOP’s main objective is to break this barrier and make the platform as user-friendly as possible.

The focus on monetary gain has led to companies neglecting the primary purpose of innovation – to benefit society. The actual worth of an innovative product is when it can be used without difficulty by the general mass. Optimising the User Interface (UI) and User Experience (UX) to make the users’ lives more accessible has always been on the lookout for LOLLIPOP, even if that means looking outside the industry for inspiration.

“To create a world where the metaverse is accessible to everyone, it is imperative to build a user-friendly NFT marketplace for the entire population, not just engineers and the tech-savvy,” shares Max Cohen, FinTech Strategy Advisor of LOLLIPOP. This vision aligns with Max’s vision, making it a core reason for him joining LOLLIPOP as one of its Innovators.


LOLLIPOP began the year with the launch of its Decentralised Finance service. The service allows users to trade LOLLIPOP’s utility token – LPOP- and stake and auction it.

LOLLIPOP holders have empirically enjoyed exponentially high-interest rates so far. Through staking, users can hold tokens, not unlike a locked deposit with banks, to gain rewards over a fixed period. Auctions have also allowed users to buy tokens at discounted prices. Interestingly, LOLLIPOP also offers an AirDrop function using which users can post and social media (Twitter) and earn rewards.

With a strong focus on improving UX and UI, LOLLIPOP is looking to roll out several new features over the next few years. Coming soonest is the farming feature which would take advantage of the rise in popularity of gamification. Through this, users can ‘farm’ tokens and earn high rewards.

LOLLIPOP believes in creating a solution that provides monetary, emotional, and social value. Max added, “Our hunt for value creation led us to work towards creating a DeFi x NFT Interoperability Marketplace, where even new users can thrive.”


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